The Kansas City Chiefs added a “NKH” patch to the right shoulder of their jerseys this season in honor of late minority owner Norma Knobel Hunt, the widow of team founder Lamar Hunt who passed away in June.
The patch features Norma Knobel Hunt’s initials inside of a football and is worn on the opposite side of the permanent patch that honors her husband, which Kansas City has worn since the 2007 season following his death.
Hunt, who assumed ownership along with her children that season, notably attended every Super Bowl since the First AFL-NFL World Championship in 1967, which the Chiefs lost to the Green Bay Packers, making her the only woman with that distinction.
That streak will continue for Sunday’s game against the San Francisco 49ers – at least in spirit – and beyond, as the Chiefs will also honor one female educator every year as part of the Norma Hunt Super Bowl Champion of Education program.
“My family and I are so proud to honor our mother’s life and legacy this season,” Chiefs co-owner Clark Hunt said in a press release. “My mom loved football, and she loved the Chiefs. She also believed in the power of sports to unite communities and the impact sports can have on young people.
“While it will be difficult to begin football season without her, we look forward to continuing her legacy of attending every Super Bowl with the creation of the Norma Hunt Super Bowl Champion of Education program.”
In addition to patches for the Hunts, the Chiefs will wear patches for Super Bowl LVIII and team captains on Sunday. The captain patches were moved from their typical playoff positioning above the NKH patch to make room for the Super Bowl logo.